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Pink Luanna
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Luan Na
Introduction
Luan Na was established in 2019, dedicated to creating an international brand with Chinese characteristics in plant ingredients, aiming to 'lead the Chinese peony skincare industry' and based on the brand concept of 'exploring Eastern floral plants, seeking the homeland of skin'. By harnessing the power of plants, it integrates natural effective ingredients such as flavonoids, polyphenols, and amino acids from nature into its products, providing an effective technological anti-aging skincare experience for beauty enthusiasts in the East.
[Brand Positioning]
A natural skincare brand focused on peony research that provides multi-dimensional anti-aging solutions for beauty enthusiasts worldwide.
[Brand Story]
Creating new effects of Eastern floral plants with peony as the brand gene
Peony has been used in beauty formulas for thousands of years, but due to high production costs, it was limited to the upper class and could not be widely popularized. In recent years, with the rise of national trends, this ancient 'Chinese ingredient' has begun to re-enter the spotlight of domestic cosmetics. After five years of scientific research, Luan Na's research team discovered effective ingredients in peony that can rejuvenate and brighten the skin.
In 2018, Luan Na utilized its self-developed TENTech plant extraction technology, combining Chinese characteristic plant materials + Chinese historical culture + scientific barriers, ultimately paving a new path for a skincare brand with Chinese ingredients in the new consumption era. To select the highest quality peony, Luan Na has planted 300,000 acres of peony gardens, where an average of 100 peonies can extract only 0.1mg of high-quality essence. In the future, Luan Na aims not only to approach commercial goals but also to continuously delve into Chinese ingredients, discovering more excellent components and reconnecting them with people's lives.
[Brand Philosophy]
Exploring Eastern floral plants, seeking the homeland of skin
We believe
that there is a quiet and magical healing power hidden in nature
that can heal the skin and balance oneself.
Thus we trek mountains and cross rivers,
entering the ancient world of plants.
They were born in the East,
carrying legends,
witnessing the birth of miracles through their immortal experiences.
They carry healing power,
walking between skins,
blending with the skin.
Gentle, safe, comfortable,
as if returning to one's homeland.
It is the purity of Eastern plants,
injecting strength into the skin.
Luan Na = (Gentleness + Strength + Healing)
Gentleness: Using natural and safe ingredients to gently address skin anti-aging needs without being blind or radical or causing damage.
Strength: Through scientific formulas and effective ingredients that combine natural components with high technology to precisely solve skin problems and achieve efficient skincare goals.
Healing: Pure, natural, green Eastern floral plants penetrate deep into skin cells to soothe minor skin emotions.
[Brand Vision]
To lead Chinese characteristic ingredients to the world and become a global leader in the peony skincare industry.
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